ethos

1. The character or fundamental values of a person, people, culture, or movement.

   Gesinnung

   этосetos

2. (rhetoric)A form of rhetoric in which the writer or speaker invokes their authority, competence or expertise in an attempt to persuade others that their view is correct.

3. The traits in a work of art which express the ideal or typic character, as influenced by the ethos (character or fundamental values) of a people, rather than emotional situations or individual character traits in a narrow sense; opposed to pathos.

1. That's the ethos behind our online platform.

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2. A warrior ethos will get you killed.

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3. Militaries with a warrior ethos tend to lose wars.

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4. Settling down and raising a family was against the ethos of the times.

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5. With the deteriorating ethos, even seemingly trivial matters have caused a further degeneration of the situation.

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