gay vague
An advertising strategy designed to appeal to gay consumers through subtle, ambiguous,…An advertising strategy designed to appeal to gay consumers through subtle, ambiguous, or not fully explicit representations of same-sex relationships or orientations.
Meaning
1 senses(informal, uncountable)An advertising strategy designed to appeal to gay consumers through subtle, ambiguous, or not fully explicit representations of same-sex relationships or orientations.
For quotations using this term, see Citations:gay vague.
Origin
Coined by the journalist Michael Wilke of Advertising Age in 1997.Coined by the journalist Michael Wilke of Advertising Age in 1997.
Wiktionary, CC BY-SA 4.0 · source
Lessons for this word
1 lessons- A1Countable and uncountable nouns — Because it can be uncountable