Meaning

3 senses
  1. Gerund of merchandise

    (also, attributive, uncountable, usually)The promotion of goods for sale in a store, especially through advertising, attractive displays, discounts, etc.; also (generally), the promotion of any goods or services for sale.

  2. (also, attributive, specifically, uncountable, usually)The promotion of a film, music group, theatre production, etc., through the sale of goods bearing motifs associated with the subject being promoted; also, such goods themselves collectively; merchandise.

  3. (also, archaic, attributive, uncountable, usually)Trade in merchandise.

More definitions
  • the exchange of goods for an agreed sum of money
  • branded products meant to promote another product, especially films and pop groups
  • the business of drawing public attention to goods and services

Translations

1 languages

Origin

From Late Middle English marchaundising (“commerce, trading; commodities, goods; (plural)

From Late Middle English marchaundising (“commerce, trading; commodities, goods; (plural) dealings with other persons”) [and other forms], from marchaundisen (“to engage in commerce, traffic”) (see further at merchandise (verb)) + -ing (suffix forming gerunds). The English word is analysable as merchandise + -ing (suffix forming nouns from verbs).

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Forms

plural: merchandisings

Synonyms

5 synonyms
Close in meaning

Word family

13 related words

See also

neighbours in the dictionary
merchandising — meaning, examples, forms, synonyms | Krumeto