Meaning

1 senses
  1. (no plural, uncountable, usually)A situation where a competitor is responsible for a younger use of a mark and by exploiting his market dominance imparts his goodwill to the mistaking buyers of the senior user and erodes the latter’s goodwill and control of it.

Antonyms

1 antonyms
forward confusion

See also

neighbours in the dictionary
reverse confusion — meaning, examples, forms, synonyms | Krumeto