price point
price point · price points
A price, viewed as one of a number of prices for related retail goodsA price, viewed as one of a number of prices for related retail goods.
Meaning
1 senses(US)A price, viewed as one of a number of prices for related retail goods.
Our cracker shelves need some things at the 5.99 price point, both an upscale product and a very large size mid-range brand.
The big-box stores are selling our $120 price-point items at $99 or less.
Dictionary text adapted from Wiktionary (Wiktionary contributors, CC BY-SA 4.0) and Open English WordNet / Princeton WordNet (CC BY 4.0, WordNet License); shared under CC BY-SA 4.0. Example sentences and recordings are credited where they appear.